“Hero”?

Ladies: I found Henry Cavill first.  I realize you’ve all jumped on the bandwagon now, but if you haven’t watched all 4 seasons of The Tudors, well, we have nothing to talk about…

ANYWAY…

If you go here, you can download sermon notes based on the recent Man of Steel Superman movie.

No joke.

Although it’a little late now, there are even notes for Father’s Day.  Isn’t that great?

I’m not going to get into the content of the notes, because I really don’t care and you can download them yourself.  What I care about is why Warner Bros. went to this much trouble to market its movie.

Seems that Hollywood knows a cash cow when it sees one.  In 2007, the Christian entertainment industry was estimated to gross over $3 billion per year, and bookstores over $1 billion.

There’s money to be made, folks!

The problem?  Well…

It’s creating it’s own mainstream Christian culture, where entertainers, writers, etc. are beholden to a certain formula to make money.  If you offend the mainstream, they’re not going to buy the product.  And it’s alllllllll about the money.

Pastors are becoming shills for corporations rather than the Gospel. Glory be!

It’s starting to cost a hell of a lot to ‘be’ a ‘Christian:’ private schools/university, retreats, seminars, books, etc.

But all it really means is that Christians are suckers for capitalism just like everyone else.

For more, check out Jonathan Merritt’s take, which is anti-Hollywood, and Craig Detweiler’s, which is the opposite.

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